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Meeting the Mark in a World That’s Changed Forever

30 Jul 2021

What’s it like to start a business in the middle of an ongoing pandemic? We speak to Mark Hudson, founder of The Lean Company, to find out about how the cheery Londoner wound up in Singapore, the inspiration for the company name, and his plans for the uncertain future.

In-game advertising as the future of the “Passion Economy”: tech entrepreneur Jessie (Nithinan) Boonyawattanapisut

21 Jun 2021

We sit down with Jessie (Nithinan) Booyawattanapisut, the woman behind one of Asia's fastest-growing adtech companies and guest speaker at our LEANLIVE webinar on in-game advertising, to discuss what makes a good ad tick and how in-game advertising is set to be the future of digital advertising.

Marketing veteran James Campbell: Adaptability the name of the (advertising) game in COVID-19 world

14 Jun 2021

James Campbell, General Manager of leading marketing agency Mindshare and guest speaker at our LEANLIVE webinar on in-game advertising, shares his thoughts on how COVID-19 has reshaped consumer behaviour and brand building as we know it—and more importantly, how marketers can emerge stronger from the pandemic.