Emerging solutions in Ecommerce & how to pick the right one for your brand

With an ever-changing online retail landscape, an ever-changing customer and seemingly endless supply of new and eye-popping channels available to retailers, high street chains, FMCGs, and direct-to-consumer brands, this webinar will look at strategies to identify the winners and cut out the flashes in-the pan, as well as blending these solutions with more traditional Ecommerce channels. We talk to brands, retailers, legacy (!) Ecommerce players and some of the new kids on the block, with a view to helping online retailers understand how to get the right Ecommerce mix and what to look for when identifying and implementing new digital channels. 

Our speakers will dive into:

• New and emerging channels in Ecommerce with a focus on FMCG, supermarkets, high-street retail and direct-to-consumer brands, including: 
• social commerce
• influencer marketing
• gaming/gamified selling
• customer loyalty programmes
• AR/VR
• ECommerce in the metaverse
• Changing customer habits and how to sustain customer loyalty in the post-Covid era 
• How not to maintain a balance strategy, not to overstretch or become seduced by the next new fad
• Thoughts on the cost-of-living crisis and how to maintain customer relationships in these times

THIS EVENT HAS NOW FINISHED, CLICK HERE OR SCROLL DOWN TO VIEW THE FULL RECORDING!